Emma Jonson 
HTC has joined hands with BBC Studios to celebrate the launch of its latest VIVE Cosmos PC-based Virtual Reality system with a preview of the new Doctor Who VR game, The Edge of Time.
Running this weekend (Friday 27th and Saturday 28th September) at the Protein Studios experience in Hackney, the experience enables fans to be fully indulged in the sci-fi show’s world. HTC is going all out to market its highly ambitious VR venture to potentially seal the market.
What we know about the headset so far is this is a wholly new strategy for HTC. The media hasn’t officially had the opportunity to go hands-on with Cosmos in the public yet, so there’s still no saying how well the inside-out optical tracking will work, how comfy the headset is, and what in fact is the real level of display clarity it has an advantage over HTC’s past devices, including Vive, Vive Pro, and its enterprise-facing mobile VR headset Vive Focus.
HTC has earlier told that Cosmos boasts “40% better lens clarity over the original Vive,” although that’s not a telling figure.
There’s also a lot of mystery over price. There have been some a few leaks, most famous of which was a price listing by British high street shop Argos that put Cosmos at £700.
HTC informed shortly after the listing was removed that it was “listed by error” on its retail partner’s website, although didn’t specifically tell whether the price was anywhere near accurate or not.
Tech geeks are already super excited about the release of the device. Many, however, have expressed their concerns at the potentially high price on social media. That being said, it seems like HTC will have to capitalize on this market to become the sole big player with everyone else going deep into VR’s R&D.